Social Media Work

Social Media Portfolio - Taylor A Mead

Note from Taylor:

Over the last 3 years I have developed digital marketing and social media skills that have allowed me to stand out in the industry. Though I have a strong editorial background, I quickly became a "jane-of-all-trades" in the industry and eventually found myself extremely passionate about the power of social media and its connection to everything.

From content creation and brand building to community engagement and influencer marketing, I have honed my social media skills to become knowledgable of digital analytics (Google, Facebook, Instagram, Pinterest, Twitter, etc), SEO, and more.

Below you will find some of my previous work experiences from managing social media for Reflekt Skincare, MAKERS, and my blog. Should you be interested in working with me or have any questions, please feel free to email me at tayloramead@gmail.com!





As Reflekt Skincare's Social Media Community Manager I am in charge of:
- Creating, editing, and planning social media pipeline for upcoming posts in content calendar
- Overseeing content to be published on Facebook and Instagram
- Reaching out to and developing relationships with influencers (including media mogul Kristie Dash and Victoria's Secret model Sharam Diniz)
- Engaging with our followers to gain loyal, returning customers
- Using analytics to track best posting times, follower count, engagement, et cetera

Since beginning the role in November 2017, I have increased the following organically by 42% (with limited paid promotion).



Taylor A. Mead at MAKERS

In my role as the Social & Editorial Fellow at MAKERS from May 2016 to May 2017, I:
- Managed all social accounts and content calendar for Facebook, Instagram, and Twitter
- Promoted our exclusive videos and podcast
- Shared stories of women breaking barriers in various industries
- Brainstormed new ways of delivering sharable content to inspire and empower our audience
- Utilized Insta Stories, Facebook Live, Snapchat Stories, and other social tools to feature interviews I conducted with public figures, celebrities (like Debra Messing, Stacy London, and Kathy Najimy), and more

In February, I was invited to attend The 2017 MAKERS Conference for which I managed live social coverage for the 3-day event, attended by over 400 invitees. There we got our conference #hashtag trending nationally on Twitter and received our most amount of views ever on a livestream!



Generation Tay by Taylor A. Mead


Since starting my blog in 2017, I have sought to build a loyal audience of millennial readers. In doing so, I have increased my social media following by more than 185% across all platforms (Facebook, Instagram, Pinterest, Twitter, and Bloglovin').

A post shared by TAYLOR A. MEAD (@tayloramead) on

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